‘All you need is Love’

It was the 25th of June 1967, heydays of Flower Power and novel satellite radio transmissions and ‘The Beatles’ singing ‘All you Need is Love’ for the first time. Almost to the day, 49 years later with us settled comfortably in the digital age and social media, ‘Sweet Love Ginlard’, floats in space at Studio One in Ponsonby. The sculpture embellished with mixed cultural signs of love is slowly turning, seductively blowing kisses, flirting with everyone while crying pearly tears. Billions of people have listened to the song. How has the message gone through? Subject to disparate expectations, debates, clichés and shamelessly abused through consumerism, what exactly do we mean by ‘Love’?

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